The Charity Commission has published new guidance to help charities navigate the risks of using social media, which will be of relevance to all charities with an online presence.
The guidance acknowledges that charities can engage in emotive topics online and utilise the opportunities social media campaigning offers to further their charitable objectives.
Charities should be putting in place a social media policy if they haven't already, which should also cover content posted by trustees and staff on their personal accounts. The new guidance includes a checklist to help formulate a policy.
It is important to think about how your charity can use social media effectively to benefit your charity, the risks it may bring, and how you can manage those risks, including by acting reasonably and responsibly to protect your charity.
https://www.gov.uk/government/publications/charities-and-social-media/charities-and-social-media
unknownx500
